Taylor Shea joined Harvard in 2009 as the Marketing Manager.Prior to Harvard, Shea was a member of the International MarketingWeb Design team at Puma International, the sports lifestylepowerhouse in Boston, Mass. She created all merchandise andmarketing graphics for puma.com. She also oversaw theimplementation for Puma’s official Facebook page.
Shea handles developing and maintaining sponsorship contracts;serving as the liaison for the University's licensing program;coordinating advertising campaigns for season, individual, andgroup ticket sales; creating graphics for the department’svideoboards, website, and printed collateral; overseeing all socialnetworking mediums; organizing promotional efforts for all 41varsity sports; managing community initiatives; coordinating gameatmosphere efforts, and overseeing merchandise sales.
A 2008 graduate of Roger Williams University, Shea earnedher Bachelor’s degree in Global Communications and GraphicDesign, graduting summa cum-laude. She was a four-year member ofthe Women’s Varsity Basketball team, while also serving onthe Student Athlete Advisory Council.
In 2011 Shea completed her Master's degree from BentleyUniversity's McCallum Graduate School of Business in human factorsof information design. She is currently pursuing her secondMaster’s degree from Northeastern University in digitalmedia.
Shea is a member of the National Association of CollegiateMarketing Administrators and the National Sports Marketing Network.Shea resides in Salem, MA.
